Corvus Consulting is now part of Denim & Steel Interactive. We help startups, product managers, marketing agencies & dev teams develop web and iOS products that are humane and business-smart.

Visit Denim & Steel to Learn More

Deja Vu Once Again: iPad and the Apple Innovation Formula

Like many, I watched the iPad announcement on Wednesday and then went straight to discussion forums to see what people were saying. As with any disruptive product, there’s a mix of reactions ranging from lust to uncertainty to outrage. What gets missed in the excitement for or against is the comprehensive and disciplined innovation strategy that Apple has used three times now, most recently in the iPad.
Read more »